FEBRUARY 8, 2008
Force India reveals
The Force India team had a spectacular launch in India yesterday to unveil the team's new livery. This includes considerable sponsorship from Kingfisher, in addition to support from Medion (which came with Adrian Sutil) plus money from Kanyan Capital, an investment company which specialises in Africa having invested in mining, telecommunications, tourism, property, aviation and agriculture. It has offices in Dubai and in Zanzibar, Tanzania. There is further support from the Industrial Credit and Investment Corporation of India (ICICI), which is India's largest private sector bank with assets of around $80bn, plus signage for whisky brands Royal Challenge and Dalmore, which are both owned by UB, the company that team boss Vijay Mallya controls.
The new livery features white and gold, with tungsten grey sidepods and red pinstriping.