MAY 15, 2002
A new boss for Boss
Hugo Boss is McLaren's longest established partner, the two companies having worked together since the 1980s and as a result Boss has acquired a very clear and well-established brand as one of the world's leading suit makers.
The company is shortly to have a new chief executive with Bruno Salzer replacing Werner Baldessarini. The change is not thought likely to have an y negative effect on the F1 program and indeed Boss is keen to stay in F1 as the sport begins to look at breaking into the Chinese market.