MAY 24, 2006
Ferrari announce Alice sponsorship
Ferrari have announced a three year sponsorship deal with Italian broadband company Alice, which will take effect in 2007 when current sponsor Vodaphone moves to the McLaren-Mercedes team.
Ferrari's Managing Director Jean Todt said, "We are happy to embark on a partnership with a group as prestigious as Telecom Italia, which is a major industrial player. Innovation, the pursuit of excellence, speed and a spirit of competition are just some of the values we share with Telecom Italia and they will form the basis of a close and productive collaboration."
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