APRIL 19, 2005

Renault and New York

Renault has been funding a number of Formula 1 street demonstrations in recent months in order to promote sales of its cars and interest in its F1 activities. The road show has been to Lyons, Madrid, Moscow and last weekend was in Rome. At the event Renault team boss Flavio Britaore said that his dream is to have a street demonstration in New York City. This is a worthy ambition for the sport and it is possible that such a thing could be organised as NASCAR last year ran cars through the streets of the city as part of a promotional programme.

There is, however, one small drawback in the plan. Renault does not sell cars in North America so if it is going to happen, someone else will have to pay for it!