MARCH 3, 2004
Minardi lands Wilux as title sponsor
Paul Stoddart has been very busy in recent weeks selling sponsorship on his cars and the latest deal was announced in Australia when the Minardi boss revealed that Dutch bathroom fitting company Wilux is to be the team's title sponsor in 2004. Wilux was delighted with its sponsorship of the team last year with managing director Ruud Wildschut revealing that sales jumped by 40% as a result of the F1 sponsorship.
The Wilux sponsorship deal will mean that the team will be known this year as Wilux Minardi Cosworth.
Paul Stoddart is not keen to give any financial details of the deal but it is not believed to be worth a huge amount of money. Stoddart was in negotiation with a Chinese company for a title sponsorship but turned to Wilux when those negotiations fell through.
|Print News Story|