Honda website
Honda website

AUGUST 12, 2000

Coca-Cola hold meeting with Ferrari

FERRARI invited Coca-Cola to a meeting at their motorhome in the Hungaroring paddock on Saturday, intensifying the likelihood that the American soft drinks company will sponsor the Italian team next year.

Coca-Cola are planning to enter Formula One next season and a source close to the company said they are talking to several teams including Jaguar and Benetton.

Coca-Cola has already been highly visible at Budapest where the company sponsored the F3000 team Nordic Racing, which has a red livery.

It is expected that Coca-Cola will spread their sponsorship across several teams without taking primary sponsorship and that the company will use more than one of its drinks brands.